Andrew Roth, 26, is the founder and CEO of dcdx, a research and consulting firm focused on Gen Z. Andrew was named to the Forbes 30 under 30 and Ad Age Gen Z'ers to Watch lists for his work at dcdx with the world's top brands like Spotify, Hinge, Chipotle, L'Oréal and many more. Andrew and his team's work has been featured across the NYT, WSJ, Washington Post, BBC, and continues to drive the cultural narrative on Gen Z through their expertise.