Beauty Industry

Molly Sims Launches YSE Beauty

Offers efficient solutions for women who struggle with dark spots, hyperpigmentation, sun damage, photo-aging and acne scars.

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By: Charlie Sternberg

Associate Editor

Molly Sims, the model, actress, entrepreneur, podcast host and author, has launched YSE Beauty—a beauty brand that offers efficient solutions for women who have struggled with dark spots, hyperpigmentation, sun damage, photo-aging and acne scars
 
“Life’s too short to not love the skin you’re in. After years of struggling with hyperpigmentation, trying every product under the sun, and creating my own cocktail of concoctions… I recognized a hole in the market for a simplistic skincare routine that marries science-backed clinicals with the beauty and ease of luxury,” Sims says.
 
“That’s why I started YSE Beauty, to create a curated collection of products that work hard for you with no downtime – because I never want to miss my kid’s 4th (yes, 4th!) sports game of the weekend or a paloma with a friend. It’s time we all get wiser with our skincare, and how we live our lives.”

About The Products

YSE Beauty launches with six foundational, brightening SKUs:
 
  • The Problem Solver Brightening Treatment: Make spots and hyperpigmentation a distant memory with this targeted treatment, formulated with ingredients to brighten and even out skin tone. Formulated with Tranexamic Acid, Pomegranate Seed Oil, Licorice Root Extract and Niacinamide.

  • Morning Cocktail Vitamin C Serum: A serum with a trio of benefits: brightens, fades hyperpigmentation, and boosts collagen to firm up skin. Three forms of stabilized Vitamin C are combined with Azelaic Acid, Niacinamide and Hyaluronic Acid.

  • Your Favorite Ex Exfoliating Pads: This exfoliator brings super smooth, bright skin to the surface while adding back lost moisture. Formulated with Glycolic Acid, Grape Extract, Sodium Polyglutamate, Gluconalactone and Ectoin, these pads are gentle enough for daily use.

  • Last Call Retinol Serum: This cocktail of powerhouse ingredients includes Omega fatty acids and retinol to help stimulate collagen, calm inflammation, and repair UV damage while you sleep. Key ingredients include Retinol, Niacinamide, Hyaluronic Acid and Linoleic Acid.

  • Take It Off Gel-Oil Cleanser: This gel-oil cleanser with antioxidants and plant-based oils removes makeup and impurities without stripping moisture for seriously soft, hydrated skin. Formulated with an Antioxidant Blend, Meadowfoam Seed Oil, Cloudberry Seed Oil, Almond Seed Oil and Rice Bran Extract, for healthy and clean skin.

  • Xtremely Rich Moisturizer: A moisturizer that leaves skin looking dewy and feeling fresh, even with bare naked skin. A blend of Ceramides, Squalane, Microalgae and Hyaluronic Acid guarantee deep hydration.
 

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