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The collection has been in development for over two years with Alexandra Marsh, and now offers high-tech, luxurious formulas.
May 8, 2025
By: Rachel Klemovitch
Assistant Editor
Paris Hilton launched the highly anticipated Parívie, a future-forward luxury skincare line designed for those who live life on their terms.
The collection was developed alongside President and Co-Founder Alexandra Marsh.
Hilton and Marsh worked for over two years on the brand’s high-tech, luxurious formulas—many of which are clinically tested and powered by inPHinite Youth Technology, a proprietary blend developed exclusively for Parívie.
Paris Hilton, CEO & Co-Founder, Parívie, said,
“After two years of developing Parívie, I wanted to create something that empowers those moments we take for ourselves—whether it’s five minutes or a full routine. It’s about innovation that works, beauty that gives back, and helping you feel confident, radiant, and unapologetically you.”
Parívie combines next-generation peptides, antioxidants, and probiotic-fermented extracts.
It’s designed to address the visible effects of environmental stressors, screen time, and a nonstop lifestyle. Formula boosts skin performance by reinforcing the skin barrier and providing effective antioxidant protection, supporting smoother, more resilient-looking skin.
The new collection includes:
A deep-cleaning and gentle cleanser designed for all skin types that removes dirt, makeup, and oil without drying the skin. Formulated with BHAs, ceramides, and rice extract, this gel cleanser exfoliates and conditions the skin, leaving it soft, refreshed.
A high-performance, quick-absorbing essence that visibly brightens, smooths, and evens skin tone. Formulated with fruit acids, beta-glucan, and arginine to support exfoliation, hydration, and barrier protection.
A clinically shown serum for bouncy, youthful-looking skin. Powered by Parívie’s inPHinite Youth Technology, it instantly brightens, reduces the look of fine lines and wrinkles, and helps the skin feel more lifted and tighter, instantly and over time.
A nutrient-rich moisturizer that melts into skin to lock in hydration and restore the skin barrier. With ceramides, hyaluronic acid, and inPHinite Youth Technology, it helps smooth, plump, and protect against environmental stressors.
A fast-acting toning and tightening treatment formulated with coffee seed and mushroom extracts, a fruit acid blend, and peptides for smoother, firmer-looking skin.
A luxurious night cream packed with active ingredients formulated to revitalize the look of skin to help improve skin elasticity and support overnight recovery for visibly smoother, plumper, and healthier-looking skin by morning.
Paris Hilton’s 11:11 Media Partners with Guthy-Renker
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