Beauty Launches

Tom Ford Taps Tilda Swinton for New Black Orchid Reserve Campaign

The video, debuting September 1, features Swinton as a woman who awakens the world around her.

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By: Rachel Klemovitch

Assistant Editor

Tom Ford launched a new Black Orchid Reserve campaign featuring Tilda Swinton.

A celebrated actor and artist, Swinton is a singular presence known for her fearless artistry and transformative performances. An Academy Award, BAFTA, and Golden Lion for Lifetime Achievement winner, Swinton defies conventions with elegance, intellect, and a visionary approach to cinema. 

Swinton commented, 

“It is a profound honour for me to play a part in the history of Tom Ford’s legendary Black Orchid. Transformation, the blurring of boundaries and the celebration of magical properties have always drawn me close; Black Orchid Reserve is precisely such an enchantment.”

Tom Ford creative director Haider Ackermann designed the campaign as a cinematic portrait of rarity in its most heightened form. 

Lensed by Inez and Vinoodh, the campaign images and video, launching on September 1, show Swinton in fluid motion. It is a portrait of a woman who awakens the world around her through gaze and gesture, stillness and strength. 

Black Orchid, Tom Ford’s first fragrance, was a revelation when it debuted in 2006. Now, Tom Ford debuts Black Orchid Reserve, introducing the Ghost Orchid. 

This precious note is a decadent white floral, providing a brilliant contrast to Black Orchid’s rich, dark accords and spice, ushering in a new chapter in the world of Tom Ford’s Black Orchid.

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