Beauty Launches

Decorté Launches Purple Ribbon Campaign for October

Kicking off Domestic Violence Awareness Month, the $30,000 pledge reaffirms Decorté's dedication to empowering women in partnership with Win.

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By: Rachel Klemovitch

Assistant Editor

Decorté announced its third annual charitable donation to provide resources and support to Win, New York City’s largest provider of shelter and supportive services for homeless women and their children.

The ongoing partnership with Win aligns with the brand’s global mission to uplift and support women, not only through beauty and self-care but through meaningful, tangible impact.

Kicking off Domestic Violence Awareness Month, the $30,000 pledge reaffirms Decorté’s dedication to empowering women and giving back to communities. 

Sharon del Valle, General Manager of Kosé America, said,

” Supporting Win for the third year is a reflection of our deep commitment to helping women and children in our community build brighter futures. This continues our corporate mission of creating cosmetics that inspire hopes and dreams to build a brighter world. We’re honored to stand alongside Win in their mission to break the cycle of homelessness and create lasting change.”

To date, Decorté has donated $90,000 to Win to support the Income Building Program (IBP), a critical pillar in each woman’s journey to maintaining stable employment. 

Win serves over 12,000 homeless women and children annually, offering transitional housing, childcare, job training, and other essential services. Decorté’s contributions directly support programs that help these families build safe, independent futures.

Decorté continues to drive awareness through its limited-edition Purple Ribbon gift sets, of which a portion of the proceeds is donated to Win each year.

As part of its ongoing commitment to social responsibility, Decorté launched the Purple Ribbon Program in 2022, a special initiative designed to support women and families in need through beauty with purpose. 

Each year, a portion of proceeds from this limited-edition gift set is donated to organizations aligned with the brand’s mission of empowerment and care, inspiring hopes and dreams, and building a brighter world.

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