Asquan Group has appointed Deanna Morreale as the company’s new West Coast Director of Sales. 

Based in Los Angeles, CA, Morreale will lead strategic business development efforts across the West Coast, further expanding Asquan’s reach among U.S. beauty brands.

Henri Tinchant, Founder of Asquan Group, commented, 

“Deanna’s depth of industry knowledge and her enthusiasm for beauty packaging make her a natural fit for our team. Her experience aligns perfectly with our mission to deliver innovative, design-driven packaging solutions with agility and expertise.”

In her new role at Asquan, Morreale will focus on advancing the company’s primary packaging business while incorporating Asquan’s liner offerings and complementary categories into cohesive solutions for clients. 

She will also represent the company at trade shows and industry events, helping to strengthen Asquan’s growing presence across North America.

With nearly a decade of experience in the beauty packaging industry, Morreale brings a proven track record of success in primary packaging and turnkey solutions. Before joining Asquan, she held senior sales roles at well-established industry leaders, where she played a pivotal role in driving multimillion-dollar growth through strong client partnerships and market expansion across the West Coast beauty sector. 

Morreale has spent her career partnering with indie and established brands to deliver innovative, performance-driven packaging, earning a reputation for her client-centric approach and deep understanding of the beauty market.

Morreale’s appointment underscores the company’s dedication to delivering best-in-class service and forward-thinking packaging solutions to beauty brands worldwide.