Beauty Industry, Indie Brands

Unilever Ventures Invests in Secret Alchemist & SkinInspired

These India-based skincare and fragrance brands are growing in the region.

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By: Rachel Klemovitch

Assistant Editor

Unilever Ventures, the venture capital and private-equity arm of Unilever, has invested in indie beauty brands Secret Alchemist and SkinInspired, according to reports. 

Both companies are based in India.

Clean fragrance brand Secret Alchemist has raised $3 million in a seed funding round that was led by Unilever Ventures, along with DSG Consumer Partners. 

The funding will be used to expand the brand’s portfolio and R&D capabilities. 

The brand was co-founded by entrepreneurs Samantha Rubin Prabku, Akash Valia, and Anika Thadani.

Unilever Ventures also invested in SkinInspired alongside Lotus Herbals Pvt. Ltd. through its beauty and personal care investment arm, Lotus Innovation Fund, and Spring Market Capital.

FMCG veteran Piyush Jain founded the company in 2022 and has worked with Procter & Gamble across skincare, personal care, home care, and more.

Photo: Shutterstock/ Poetra.RH

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