CJ Olive Young has announced that Gaeun Kwon has been named CEO of CJ Olive Young USA.

With over a decade of experience in the U.S. market, Kwon will lead the company’s next phase of growth as Olive Young prepares to open its first U.S. stores in California, bringing Korea’s leading beauty and wellness retail platform closer to consumers in the U.S.

Kwon commented,

“By combining Korea’s fast-moving innovation ecosystem with localized market insight, we are committed to building an omnichannel beauty platform that not only introduces new brands and trends, but also fosters deeper consumer education and long-term brand growth.”

Kwon has been at CJ for 8 years, having served in a variety of management positions. She was most recently Director of Global Business, and before that, she was Strategy Business Development Manager. 

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