Beauty Industry, Market Research

Trending Skincare Products According to LookFantastic

From ingredient-led skincare to K-beauty SPF, new search data reveals the five beauty products dominating the beauty world this spring.

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By: Rachel Klemovitch

Assistant Editor

As spring approaches, many consumers refresh their beauty routines for the warmer, sunnier months ahead. 

New data from LookFantastic reveals the beauty products currently seeing the biggest surge in demand, offering insights into the type of products that are shaping our beauty routines right now.  

From lightweight SPF to glow-boosting skincare, the change in the weather often brings a shift in trending products.

Search data from LookFantastic compares 2025 with 2026 year-to-date, identifying the products currently generating the most interest among beauty shoppers.

Top 5 Skincare Products

  1. La Roche Posay Effaclar Duo+
  2. Sol de Janeiro Brazilian Bum Bum Cream
  3. The Ordinary Niacinamide 10% + Zinc 1%
  4. Elemis Pro-Collagen Cleansing Balm
  5. Beauty of Joseon Relief Sun

The results highlight a growing shift towards dermatologist-backed skincare, ingredient-led formulas, and high-performance beauty staples. Viral ingredients now include niacinamide and rosemary oil, seeing some of the biggest spikes in search demand.

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