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Anderson’s first appearance will be in the brand’s Age Perfect Campaign.
L’Oréal Paris has tapped multi-award-winning actress, writer, tireless activist, and mother of three, Gillian Anderson, as the newest Global Ambassador. Anderson stars in the new L’Oréal Paris Age Perfect campaign, empowering women over 50 to chase their goals. The Age Perfect collection is a tailored solution for a range of mature skin needs. Shot in Paris by American artist Cass Bird, the campaign celebrates living life to the fullest. Delphine Viguier-Hovasse, L’Oréal Paris Global President, said, “We are honored to welcome Gillian Anderson to the L’Oréal Paris family. Not only is she a true icon with a decades-long career that spans stage and screen, but she shares our mission at L’Oréal Paris to empower women to celebrate their beauty at every age. With her history of inspiring women, elevating their stories, and fighting for their rights, she encourages all of us to defy conventional timelines and be unstoppable – no matter our age.” Anderson was chosen as her activism resonates with the core values of L’Oréal Paris. As a feminist and advocate for reproductive rights, she has supported organizations like The Feminist Majority Foundation and Planned Parenthood since 1996 and, recently, Wellbeing of Women in the UK. She has also co-authored two books and a podcast that adds to the conversation on women’s empowerment. Beyond women’s rights, Gillian’s activism encompasses a spectrum of social and environmental causes. She is a vocal supporter of the LGBTQIA+ community, children’s health, and education. Anderson also has been an Ambassador to Women for Women International, championed Indigenous people’s rights at Survival International, and advocated for environmental protection.
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