Beauty Launches

Maria Nila Introduces ‘Gloss Coat’ Hair Spray in the U.S.

This Scandinavian brand heads state-side with a heat protectant spray that provides glossy hair for up to 4 days.

November 3, 2025

By: Rachel Klemovitch

Assistant Editor

Scandinavian haircare brand Maria Nila has launched its fan-favorite Gloss Coat in the U.S.

It is an all-in-one, heat-activated smoothing spray that delivers glossy, frizz-free hair for up to four days.

Gloss Coat combines high-performance visible results with essential protection, making it the ultimate styling solution for all hair types.

Glossy, mirror-like hair has become a cultural staple — dominating social feeds, GRWM videos, and hair care rituals alike. Once reserved for red carpets and editorial shoots, “glass hair” is now an everyday essential.

The Gloss Coat spray includes Amino Acids, Provitamin B5, Sunflower Extract, Quaternium-95, and Pomegranate Extract. These ingredients help deliver smoothness and shine, hydration with a volumizing effect, UV-protection, and color protection.

To use spray onto damp hair from roots to ends, comb to distribute, and blow dry to activate the formula.