Beauty Industry

Rare Beauty Receives Leaping Bunny Certification

The brand releases limited-edition dog toys to celebrate animal well-being.

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By: Rachel Klemovitch

Assistant Editor

Beauty Packaging’s Beauty Company of the Year, Rare Beauty, is officially Leaping Bunny certified. To celebrate the brand released two limited-edition Rare Beauty dog toys, which coincide with National Pet Day on April 11th. 
 
Rare Beauty celebrates on social media, as well as offers a free Perfect Strokes Mascara Mini with a purchase of $50 or more. 
 
Dog toys are interactive and are inspired by the brand’s new Leaping Bunny certification, acting as a testament to Rare Beauty’s ongoing commitment to animal well-being.
 
Soft Pooch Blush Dog Toy: Inspired by the Soft Pinch Liquid Blush, this plush dog toy features a squeaky, crinkly handle that detaches for interactive playtime. 
 
Pawfect Strokes Mascara Dog Toy: A playful take on Rare Beauty’s bestselling mascara, this plush toy comes complete with a detachable wand that squeaks and crinkles.
 
Both limited-edition dog toys are exclusively available on Rare Beauty’s website.  

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