Beauty Industry

Sally Hansen and Warner Bros Launch Beetlejuice Miracle Gel Collection

The brand offers 8 new Miracle Gel shades in anticipation of the Beetlejuice sequel.

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By: Rachel Klemovitch

Assistant Editor

Coty’s, Sally Hansen launched a nail polish collection in partnership with Warner Bros.  “Beetlejuice Beetlejuice,” the hugely anticipated follow-up to the cult classic movie. The sequel releases in theaters on September 6, 2024. 
 
The new Miracle Gel Beetlejuice Beetlejuice collection is a limited-edition range of 8 polishes.
 
Each bottle is adorned with the iconic pinstripes of that classic black-and-white suit and “Beetlejuice Beetlejuice” on the cap.
 
Stefano Curti, Chief Brands Officer of Coty Consumer Beauty, said, 
 
“The original ‘Beetlejuice’ is one of those iconic movies that helped shape pop culture history, and we are honored to be a part of its long-awaited return to the big screen with ‘Beetlejuice Beetlejuice.’ The new Miracle Gel collection is a fun, shock-inspired range of colors that were created to give our fans a long-lasting manicure worthy of showing off to your favorite ghost with the most.”
 
The Miracle Gel collection offers a chip-resistant, salon-quality manicure without the use of a UV lamp. 
 
Colors are reminiscent of the movie’s one-of-a-kind title character; each polish has a rich color and high shine.

  • Beetlejuice Beetlejuice Collection Colors
  • Tombstone (crème gray)
  • Ghost with the Most (black and white glitter)
  • The Afterlife (crème black)
  • Strange and Unusual (crème red)
  • Bio Exorcist (crème lime green)
  • Say it 3 Times (crème purple)
  • Hello my Name is Bob (crème yellow)
  • Weirder & Weirder (crème blue) 

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