Sephora U.S. premiered its new docuseries, ‘Faces of Music.’ Made in collaboration with Digitas Pictures and Imagine Documentaries and directed by filmmaker Ting Poo, the series explores the relationship between beauty and music. 
 
The three-part series is currently streaming on Hulu and offers a behind-the-scenes look at the inspiration and creation behind the beauty looks of Chappell Roan, Victoria Monét, and Becky G. 
 
While this is not Sephora’s first foray into music, this collaborative project is one of the first major endeavors of Sephora’s newly formed Marketing Partnerships team, which aims to connect the retailer with new audiences by forging strategic alliances across diverse lifestyle verticals that resonate with beauty enthusiasts.
 
Zena Arnold, Chief Marketing Officer at Sephora U.S., said, 
 
“Sephora has long been a champion of honoring each individual’s self-expression. With ‘Faces of Music’, we’re taking that commitment to the next level, exploring the artistry demonstrated in both beauty and music, and showcasing how these incredible musical artists use both mediums as powerful tools to define themselves and share their art.”
 
From bold stage makeup to everyday skincare and nostalgic fragrances, the series reveals how Roan, Monét, and Becky G authentically express themselves while showcasing how music and beauty intertwine to shape their identities and inspire artistic visions.
 
Celessa Baker, Vice President of Marketing Partnerships at Sephora and Executive Producer of the series added
 
“This is just the beginning of many exciting ventures to come from Sephora’s Marketing Partnerships team. We are passionate about connecting with our audience in new and meaningful ways, and ‘Faces of Music’ sets the stage for future collaborations that will inspire beauty lovers of all kinds.”
 
In the series, Roan replicates the makeup she did for her first album cover, while Monét and Becky G express how makeup is an expressive outlet. Each episode takes an in-depth behind-the-scenes with each artist. 

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