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The brand celebrates the 10th anniversary of its Brazilian Bum Bum Cream.
April 10, 2025
By: Rachel Klemovitch
Assistant Editor
In celebration of the fan-favorite Bum Bum Cream, Sol de Janeiro took over the Sphere in Las Vagas, NV.
In partnership with Sphere Vegas and Sephora, Beauty Packaging’s Beauty Company of the Year turned the Sphere into a giant Bum Bum Cream.
The billboard-like display was paired with a weekend-long event filled with music, photo opportunities, and Brazilian Bum Bum Cream-themed experiences.
Check out Sol de Janeiro’s Instagram post here.
Why Sol de Janeiro Earned the Title of ‘Beauty Company of the Year: Excellence in Packaging’
Sol de Janeiro Debuts New Limited-Edition Scents
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