Market Research

Top Searched Haircare Products According to LookFantastic

New search data from LookFantastic compares 2025 with 2026 year to date, revealing top products and ingredients customers are looking for.

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By: Rachel Klemovitch

Assistant Editor

New data from LookFantastic reveals the hair products experiencing the biggest surge in demand right now.

New search data from LookFantastic compares 2025 with 2026 year to date, revealing which haircare products are being searched for the most right now.

The data highlights a growing trend towards scalp-focused treatments, bond-repair formulas, and high-performance styling products.

Ingredients such as rosemary oil are seeing some of the biggest increases in search interest.

Top 5 Haircare

  1. Olaplex No. 3 Hair Perfector
  2. Kérastase Elixir Ultime Oil
  3. Color Wow Dream Coat
  4. Redken Acidic Bonding Concentrate
  5. Mielle Organics Rosemary Mint Oil

Trending Skincare Products According to LookFantastic

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