Beauty Industry

Weekly Recap: Brands for Sale, Layoffs, Princess Scents, & More

Below is a list of the top 10 most-viewed news items on our site for the week ending February 21, 2026.

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By: Rachel Klemovitch

Assistant Editor

Here’s your weekly recap—the most-viewed news stories on our site for the week ending February 21, 2026.

Glossier has laid off almost a third of its staff, over 50 employees, in major reorganization efforts. The decision was made as Glossier enters a new “leadership chapter,” which is being led by recently appointed CEO Colin Walsh.

Dana Medema, President, NA, Revlon, anticipates 2026 beauty industry trends and explains how packaging will be key to attracting consumers.

Bath & Body Works and Disney are back with a new collection featuring five new scents, with colors and packaging inspired by each princess’s movie.

According to reports, LVMH is exploring the sale of heritage makeup brand Make Up For Ever. This is part of a broader restructuring of its beauty division.

According to reports, Estée Lauder Companies is no longer marketing Too Faced, Smashbox, and Dr. Jart together. The makeup brands Too Faced and Smashbox are being offered together, and Dr. Jart will be sold by itself.

Revlon appointed Mario Rivera as Chief Operations Officer. Rivera joins Revlon from CVS Health and will report to Chief Executive Officer Michelle Peluso.

Read the full list below.

Here are our top 10 most-viewed stories from the past week:

1. Ranking the Top 20 Cosmetic Companies 

2. Top 15 Fragrances in the World in 2024 

3. Hottest Beauty Brands of 2025—According to Cosmetify

4. Glossier Announces Job Cuts

5. How Revlon’s President NA Views the Future of Bold Color

6. Traackr’s Top Performing Beauty Brands

7. Bath & Body Works Expands Disney Princess Scents

8. Reports of LVMH Exploring the Sale of Make Up For Ever

9. ELC Unpacks Dr. Jart From Group Sale—According to Reports

10. Revlon Names Mario Rivera Chief Operations Officer

Thanks for reading our Breaking News. 

We’ll have a new list for you next Monday. 

Have a great week!

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