YSE Beauty has raised $15 million in a Series A funding round.

Investment partner Silas Capital led the financing with participation from L Catterton, Willow Growth Partners, and Halogen Ventures.

The funds will help to fuel forthcoming expansion across all Sephora doors in the US and continued exponential growth in direct e-commerce.

YSE Beauty Founder, Molly Sims, said,

“There is so much synergy between our brand, the brands in the Silas portfolio and L Catterton’s deep strategic knowledge of the category.  Both firms deeply understand the kind of women we speak to… what she wears, what she values and how she moves through the world. It feels like a true alignment in vision and audience, making it the perfect fit. This partnership isn’t just strategic – it’s a shared philosophy and a mutual understanding of what’s going to fuel us and where we want to take the brand next.”

YSE Beauty is a skincare and beauty brand founded by Molly Sims in 2023, offering solutions for women who struggle with dark spots, hyperpigmentation, sun damage, photo-aging, and acne scars.

Willow Growth Partners founder Deborah Benton commented on LinkedIn,

“As YSE expands across Sephora doors nationwide, scales DTC, and enters its next chapter of growth, we could not be more excited to continue partnering with this exceptional team. This is what happens when authentic storytelling, clinical rigor, and community-first brand building come together.” 

This funding follows a strong year for YSE Beauty, which launched exclusively at Sephora earlier this year.

Read Next

L Catterton Acquires Majority Stake in Stenders